Sailing Sponsorship

It was in June 2005 that Bel made the decision to enter the world of corporate sponsorship by supporting skipper Kito de Pavant for a series of single-handed ocean races. It’s an initiative that has proved enormously successful, both inside and outside the company, and has encouraged the Group to take the partnership to a new level.

The Bel adventure continues

Bel has committed a further four years’ support to the skipper and begun work on building a completely new Open 60 (18.6 m) boat. It’s with this new boat that Kito de Pavant will compete in the world’s most challenging single-handed event: the Vendée Globe.

DESTINATION VENDEE GLOBE 2012/2013

 48,000 miles already travelled, 14 countries visited and 7,000 thumbprints collected from all over the world; this adventure is extraordinary and will continue to surprise you!The year 2010 begins with still the same enthusiasm as well as new ambitions. Bel Group, represented by its Chief Executive Office, Antoine Fiévet, has announced the renewal of its sponsoring program. The Group’s signature, “Sharing smiles”, will travel the oceans until 2013 and take part in the next Vendée Globe.

The saga continues, find Kito at the helm of his 60' monohull, Groupe Bel (Route du Rhum-La Banque Postale), as well as, this year, on board his new "little brother" on the Figaro circuit (Transat ag2r-La Mondiale and the Solitaire du Figaro).